In week 2 we covered needs-driven design, the research landscape and analysing findings before doing some more research into sustainability for our projects.
Shoshin is a concept from Zen Buddhism meaning beginner's mind.
“In the beginner’s mind, there are many possibilities, in the expert’s mind there are few” - Shunryu Suzuki
<aside> <img src="/icons/question-mark_purple.svg" alt="/icons/question-mark_purple.svg" width="40px" /> Within the product development lifecycle, design research takes place during the design phase to inform your designs, meet user needs, and reduce risk. Each time you create a new version of your design, new research should be conducted to evaluate what works well and what needs to be changed.
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In design research, your goal is to answer the question: How should we build it?
This website shows their research process that gets them to new models and designs for the users. You can read about their design thoughts and their approach. Their story is really interesting as you can tell they really focused on their audience and users from the get-go by asking themselves “What do people really value when it comes to managing time on the go?”
